A Social Media Unconference
Sometimes, the best thing you can do for your business is to join forces with others. Sure, mergers and acquisitions happen all the time – but that’s not what I’m talking about. I’m talking about collaborating on a project or an event with other businesses. When I wrote my article […]
I was recently listening back through a client’s podcast, and he was talking about the part in Alice in Wonderland where Alice remarks “I know who I WAS when I got up this morning, but I think I must have been changed several times since then.” As people – as […]
We’ve all been to those websites where you’re not really sure what the message is the company is trying to get across. Maybe you clicked a link to an article and find yourself on a page with more clickbait than actual text. Perhaps you are trying to locate an address […]
What is the most powerful tool in your belt? Although this question is obviously subject to interpretation, I am going to have to go with my handy-dandy mobile device. Think about it. We carry around more computing power and connection to the world around us in our pockets than a […]
This past weekend I (through Sidekick Media Services) had the pleasure and privilege to be involved with the inaugural Millvale Music Festival. I joined the group of organizers a few months back upon invitation from a colleague. Here are some thoughts about the experience. I got in on the ground […]
I recently assisted a local politician with a live stream event for a community outreach program to introduce the candidates to the community. The event was organized by a friend of mine who is seeking re-election to the position she currently holds in her local community. When asked if I […]
First, let me clarify the difference between “kiss” and “KISS.” And, no, the latter is not an emphasis of the former. Obviously, if you’re kissing someone in business it is inappropriate. Don’t do that. However, the second is an acronym for “Keep it Simple, Stupid.” While I’m not necessarily a […]
I recently hosted a panel discussion with Podcamp Pittsburgh where the discussion was social media and politics. Our panelists included a political blogger, an internet radio host and former council member, and a current Chief of Staff running to fill the soon-to-be-vacated seat occupied by her boss who will not […]
Every company has its own voice – generally as an extension of the owner or board’s views and opinions. In working with the multiple clients that we do, we can see the varying voices of our clients through their media content. Whether it is their social media, blog posts, podcasts, […]
One of the best things about the internet is that it can connect you with the world – by simply clicking a button. Think about it. There used to be a time when the only way people could interact with someone from a distant land was by traveling days, weeks, […]