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The Why, What, How of Small Business Blogging

When you’re spending the bulk of your day trying to put out fires, finding the time to actually sit down and generate content for a blog usually doesn’t rank at the top of your priority list. This is especially true when you’re a small business owner.

With limited time and resources, you must decide if the potential upside of having a blog outweighs the calories you’ll burn managing and maintaining it on a weekly basis. So will it be worth the effort?

During this interactive session we will explore some of the benefits of having a small business blog, discuss strategies for building a cohesive content strategy, and identify the key features and functions that will keep your customers engaged.

What are three key takeaways attendees will learn from your session?
-The benefits of having a small business blog
-How to develop and implement a cohesive content strategy
-Key features and functions that will keep your customers engaged.

Lead by:
Shawn Graham
@ShawnGraham

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