When you’re spending the bulk of your day trying to put out fires, finding the time to actually sit down and generate content for a blog usually doesn’t rank at the top of your priority list. This is especially true when you’re a small business owner.

With limited time and resources, you must decide if the potential upside of having a blog outweighs the calories you’ll burn managing and maintaining it on a weekly basis. So will it be worth the effort?

During this interactive session we will explore some of the benefits of having a small business blog, discuss strategies for building a cohesive content strategy, and identify the key features and functions that will keep your customers engaged.

What are three key takeaways attendees will learn from your session?
-The benefits of having a small business blog
-How to develop and implement a cohesive content strategy
-Key features and functions that will keep your customers engaged.

Lead by:
Shawn Graham
@ShawnGraham

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