Mobile & Social Media: Disruptive innovation
Social Media and Mobile illustrate two examples of game-changing innovation. Game-changing innovation leverages new technologies to create new behaviors, and change relationships. These new behaviors disrupt the current norm.
In our discussion, we’ll explore how social media channels such as Facebook, LinkedIn, Twitter and You Tube offer new ways to interact with a target demographic, and how mobile and mobile apps are the hot interfaces for reaching that demographic.
TrueFit, an innovation firm which helps entrepreneurs and innovative enterprise-level companies bring new mobile, social media and web products to market, will be represented, and Christopher R. Evans, Vice President of Corporate Strategy, will share some examples of recent commercial products which leverage web, social media and mobile technologies to disrupt the norm.
What are three key takeaways attendees will learn from your session?
1. Why Disruption is important
2. Why and how Mobile and Social Media converge
3. Examples of businesses, from start-ups to enterprise companies, are leveraging social media and mobile