Boundaries – Yes, You Need to Define Them

I recently hosted a panel discussion with Podcamp Pittsburgh where the discussion was social media and politics.  Our panelists included a political blogger, an internet radio host and former council member, and a current Chief of Staff running to fill the soon-to-be-vacated seat occupied by her boss who will not […]

Sensational Media Isn’t Always Good Media

Every company has its own voice – generally as an extension of the owner or board’s views and opinions.  In working with the multiple clients that we do, we can see the varying voices of our clients through their media content.  Whether it is their social media, blog posts, podcasts, […]

Evening with Podcamp: The Social Media of Politics – April 26, 2017

WHEN: Wednesday, April 26, 2017 at 6:30 PM – 8:30 PM WHERE: Work Hard Pittsburgh, 744 E Warrington Ave, Pittsburgh, Pennsylvania 15210 Evening with Podcamp is a presentation/discussion session where we invite a panel of guest speakers to share insights and thoughts about a variety of topics. These events are […]

When Do You Need A Social Media Manager?

One of the best things about the internet is that it can connect you with the world – by simply clicking a button.  Think about it.  There used to be a time when the only way people could interact with someone from a distant land was by traveling days, weeks, […]

You Can’t Please Everyone – So Stop Trying

As a business owner, it’s natural for you to want to try to appeal to as broad an audience as possible.  After all, the more people you reach the more possibility there is to convert, right?  Although this concept seems like a good idea, you still need to approach it […]

Blogging, Blogging, Blah

Blogging is like running a marathon. Yes. Wrap your heads around that for a moment. Now, let me explain. A marathon is a race – a 26.2 mile race. It is most definitely not for the weak or ill-prepared. It requires training. It requires dedication. A few runners I’ve met […]

Tag – You’re It

We’ve all heard about the importance of tagging your content. But, what does that really mean? A simple definition is that tagging is a way of assigning a keyword or phrase that can organize content. If you have articles, photos, videos, or other types of media files that you want […]